Working closely with Inhouse we created an identity system for the rejuvenated Seafarers Building in Auckland’s Britomart precinct.
The building’s rich history as home to Auckland’s Sailors provided the basis of the nautical themed branding which is applied through bold pattern and a limited navigational colour palette to many of the touch-points throughout the building — everything from elevator doors to House Rum.
Awards
Best Identity, Eat Drink Dine Awards
Gold, The Best Awards
Silver, The Best Awards